This reason, you need to not only be aware of local directors, but specifically, you need to be listed on them. Different directories will have different rules and regulations about how to get listed and how to manage your listing. So, you will need to do your market research regarding the directories in your area. 13. Run Local Facebook Ads When launching a Facebook ad, you can include the location in which you want your target market to reside. You can set your location to be by city, country, or zip code, and you can set up a mile radius within or around that location.
This allows you to have full control over who is seeing your ads. It wouldn’t make sense for you to pay Facebook to show your ads to people in Idaho if you operate a local business in California. Running local Facebook ads prevents you from wasting ad dollars on people business email list who physically can’t purchase from you. This way, you get all the brand exposure, foot traffic and increased sales from Facebook Ads from the right people. 14. Incentivize a Referral Program One of the easiest ways to obtain new customers is via word-of-mouth. Hopefully, your product or service is so great that your customers speak highly of it to their friends and family on their own.
However even the best of businesses often need to give their customers a little push, or an incentive. Offering a reward program of some kind is a great way to get referrals. It motivates your existing customers to sell their friends on your brand because they want the discount or reward. When our existing clients refer new clients to us, they get a 10% recurring commission for the life of their service if the lead becomes a client for us. small business marketing strategies People trust the recommendations of their friends and family.
